For the first time in soap history, BBC Eastenders introduced a major character with Usher Syndrome.
To have the words ‘Usher Syndrome’ repeatedly mentioned and issues surrounding the condition explored in a soap reaches approximately 4- 5 million viewers.
This is trailblazing at its best and invaluble in terms of raising awareness on a level never been done before. The storyline is currently running on BBC1, weekdays at 7.30pm, available to catch up on BBC iPlayer.